"'elf Express Extra"

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'elf Express Extra
Get Hold of Your Elf!

"Get hold of your 'elf!"

Your weekly collection of marketing tips, hints, and advice interspersed with humor, inspiration, and other goodies to spice things up a bit. Guidance, tutoring, advice, mentoring, coaching, inspiration, English lessons, editing, proofreading services for entrepreneurs and online marketers.

Publisher: Mary Wilkey
Volume 2 - Issue 35XX - November 30, 2002
Regular issue published every Tuesday

Greetings, all. This is probably the busiest time of year for everyone, but please do take a moment to send in your personal bio if you'd like to be featured in our Subscriber Spotlight in the near future. This is FREE publicity for YOU!

And don't forget to try a highlighted classified ad. This is a NEW feature, and because of the holiday, I think that quite a few have missed the announcement. Highlighting means your ad will stand out AND be published at the head of the classified section in which it appears. And it's cheap—only $3 to create a super impact.

In Remembrance of
September 11, 2001

If you enjoy this ezine, you can help it grow faster by introducing 'elf Expressions to just one other person—because the faster we grow, the more everyone benefits from the ads. Thank you!

If you've missed any issues, you still can see them. Just go to:
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It amazes me that most people spend more time planning next
summer's vacation than they do planning the rest of their lives.
—Patricia Fripp

CONTENTS:
Sponsor Ad
Guest Article
Today’s Chuckle
Internet Tips & Hints
Guest Article
Inspiration
Etcetera

SO WHAT'S THE ANSWER?

As promised, I've temporarily suspended publishing personal testimonies in this slot to include a few excerpts from the amazing book that started it all, "Lessons From the Miracle Doctors," by Jon Barron.
" . . . It is easy to see that for the vast majority of women, hormone replacement therapy with conjugated estrogens such as Premarin® is not the answer. It very well may be a major contributor to the problem.
"Most people are not aware that Premarin® is actually derived from horse urine Hence the name: PREgnant MARe urINe. This is not a problem in itself, but it does LEAD to three significant problems:
"1—First, and MOST IMPORTANT: there is no estriol in Premarin®, only estrone and estradiol. Why is this so significant? Because research has shown that the average ratio of serum estrogen in the female body is 90% estriol, 7% estradiol, and 3% estrone. This takes on particular importance when one notes that both estrone and estradiol are pro-carcinogenic, whereas estriol is anti-carcinogenic. So why in the world would you want to use an estrogen supplement that has only the pro-carcinogenic estrogens, and not one single drop of the anti-carcinogenic estrogen that normally represents 90% of the body's total? . . .
"2—Second, there are over a DOZEN different estrogens in Premarin®. As you may remember from our earlier discussion of estrogen, there are only three estrogens in the human body: estrone, estradiol, and estriol. Only two of those are present in Premarin®: estrone and estradiol. That means that there is a whole bunch of estrogens in Premarin® that have nothing to do with the human body. They are specifically designed for horses. . . .
"3—Third, the process of producing Premarin® is inherently cruel. The mares are kept in tiny pens to eliminate movement. They are kept constantly pregnant. And they are kept constantly catheterized. The process is so stressful that the average life expectancy of these animals is less than half that of a normal horse. And of course the foals are not needed, so they are destroyed."
If you would like to get a free download of Jon Barron's book, "Lessons from the Miracle Doctors," go to:
http://goodbody.healingamerica.com
The only company in the world with scalar enhanced products!
If you would like to look into becoming a distributor, just go to this website: Watch the 6-minute video presentation (it may take a few minutes to load). Fill out and submit the questionnaire at the end of the presentation. Very shortly then, you will be contacted to determine if you qualify for our program.

GUEST ARTICLE

BREAKING BAD NEWS TO CUSTOMERS: FIVE TIPS TO SOFTEN THE BLOW
by Susan Berkley

Breaking bad news to customers is not an easy task. However, occasionally, it's a duty that many business people must carry out with empathy and professionalism.
Here are five strategies for delivering the message with compassion:
1—Tell the truth. People tend to fear what they do not understand. Put the situation into perspective for your customer. Give as much information as you can about the who, what, when, where, and why.
2—Put yourself in the customer's shoes. It's useless and naļve to tell customers not to worry or expect them not to get frustrated. They ARE worried, and maybe even angry at how the events will affect them (or their companies) personally. Don't leave them guessing. Give them all the facts.
3—Acknowledge their feelings. Don't invalidate their feelings by suggesting the situation is "not that bad." This is also not a time for humor. Let them vent. Negative emotions must be dealt with before they can be replaced with a positive plan of action.
4—Take charge. Outline a specific plan of action that you and your company will take. Assume ownership for the customer's situation.
5—Follow through. Make it your priority to track the progress of the customer's problem within your company. Make frequent status reports to the customer until the situation is resolved to his or her satisfaction.
==========================================================================
From "The Voice Coach" ezine by Susan Berkley. ©2002, reprinted with permission. For a free subscription visit http://www.greatvoice.com. Susan Berkley is a professional speaker and international communications expert. She is a top voiceover artist and author of "Speak to Influence: How to Unlock the Hidden Power of Your Voice," available at bookstores or from The Great Voice Company at 800-333-8108.

Strangers are just friends waiting to happen.
Friends are the bacon bits in the salad bowl of life.

A BIBLE RIDDLE

Can you, by using only one verse in the Bible, tell the purpose of the miracles of Jesus?
ANSWER: Acts 2:22 tells us that the miracles of Jesus showed that He was approved by God. "Ye men of Israel, hear these words; Jesus of Nazareth, a man approved of God among you by miracles and wonders and signs, which God did by him in the midst of you, as ye yourselves also know:"

How long a minute is depends on what
side of the bathroom door you're on.

TODAY'S CHUCKLE

REAL WOMEN vs. MARTHA STEWART

Martha's way #1:
Stuff a miniature marshmallow in the bottom of a sugar cone to prevent ice cream drips.
The Real Women's Way:
Just suck the ice cream out of the bottom of the cone, for Pete's sake. You are probably lying on the couch, with your feet up, eating it anyway.
Martha's way #2:
To keep potatoes from budding, place an apple in the bag with the potatoes.
The Real Women's Way:
Buy Hungry Jack mashed potato mix, and keep it in the pantry for up to a year.
Martha's way #3:
When a cake recipe calls for flouring the baking pan, use a bit of the dry cake mix instead, and there won't be any white mess on the outside of the cake.
The Real Women's Way:
Go to the bakery. They'll even decorate it for you.
Martha's way #4:
If you accidentally over-salt a dish while it's still cooking, drop in a peeled potato, and it will absorb the excess salt for an instant "fix me up."
The Real Women's Way:
If you over-salt a dish while you are cooking, that's too bad. Please recite with me, The Real Women's motto: I made it and you will eat it—and I don't care how bad it tastes.
Martha's way #5:
Wrap celery in aluminum foil when putting in the refrigerator and it will keep for weeks.
The Real Women's Way:
What's celery?
Martha's way #6:
Brush some beaten egg white over pie crust before baking to yield a beautiful glossy finish.
The Real Women's Way:
The Mrs. Smith frozen pie directions do not include brushing egg whites over the crust, so I just don't do it.
Martha's way #7:
Cure for headaches: Take a lime, cut it in half, and rub it on your forehead. The throbbing will go away.
The Real Women's Way:
Take a lime, mix it with tequila, etc., chill and drink. You might still have the headache, but who cares?
Martha's way #9:
If you have a problem opening jars: Try using latex dishwashing gloves. They give a non slip grip that makes opening jars easy.
The Real Women's Way:
Go ask the very cute neighbor to do it.
And finally the most important tip:
Martha's way #10:
Don't throw out all that leftover wine. Freeze into ice cubes for future use in casseroles and sauces.
The Real Women's Way:
Leftover wine??????

Even if you've been fishing for 3 hours and haven't gotten anything except poison ivy and a sunburn, you're still better off than the worm.

ARCHEOLOGY FIND UNEARTHS REFERENCE TO JESUS
A simple limestone box with markings on the outside has sent a wave of recognition throughout the secular world. The box, called an ossuary, was designed to hold the bones of a deceased person in the 1st century. Inscribed with the words, "James, son of Joseph, brother of Jesus," it is being hailed as proof to those who doubted Jesus did truly exist. Christian and secular sources alike acknowledge that this New Testament-era inscription may be referring to the Jesus of Scripture.

INTERNET HINTS & TIPS

CHECKING THE STATUS OF THE INFORMATION SUPERHIGHWAY
USING PING AND TRACEROUTE GATEWAYS

Having trouble reaching your destination on the Internet? Maybe your path on the information superhighway is experiencing a traffic congestion, or maybe it's the Internet weather.
If you are experiencing problems trying to reach a given site, then you can use the traceroute to determine where the problem lies, whether it's the site you are wanting to reach which is experiencing heavy traffic or it's your net host that is having such traffic problems or another router host that is causing the delay.
It's good to know about this before you send any email complaints to the site you were trying to reach, when in fact they are not the culprit.
http://www.resource-a-day.net/resources/checkstats/
AOL users click here

Big chill—1816 has been called the "Year Without Summer." Canada and the northeastern U.S. experienced cold and snow throughout the summer months. Dust from a volcano in the Dutch East Indies blocked part of the sun's warmth.
—Source: http://home.earthlink.net/~stcarr/facts.html

When a group of African-Americans presented him with the gift of a Bible, President Abraham Lincoln stated the following: "In regard to this great book, I have but to say, it is the best gift God has given to men. All the good Savior gave to the world was communicated through this book. But for it we could not know right from wrong. All things most desirable for man's welfare, here and hereafter, are to be found portrayed in it."

—Abraham Lincoln

GUEST ARTICLE

AUTOMATE YOUR WAY TO SUCCESS!
by Holly Cotter

Yes, you want to build a successful home business.
Yes, you want to have unlimited earning potential.
Yes, you want to be able to quit your J.O.B. and spend your time doing what you want.
BUT . . .
You are working full-time and don't seem to have enough hours in the day to devote the time necessary to build that business that will set you free.
What's a guy/gal to do?
AUTOMATE!
Let me tell you a little story . . .
Before my mother became a mom, she worked as a legal secretary. Not only did she have to type long legal documents on a manual typewriter (have you ever tried using one of those things -- you need to have STRONG fingers!) but, since the documents had to be in duplicate or triplicate, she also had to use carbon paper (remember that stuff?) between the typing paper. If she made just ONE mistake on a page, she had to TYPE THE ENTIRE PAGE OVER!
Boy, have we got it easy today! We have computer keyboards that respond to the lightest touch of the fingers, we have copy machines and white-out, and we have word processing which allows us to correct even the most glaring errors without a trace . . .
That's AUTOMATION!
And, thanks to online technology, we can automate much more than error corrections and document duplication. We can automate our ENTIRE business . . .
=> Your website can sell your product and present your opportunity 24 hours a day, 7 days a week—even while you're sleeping.
=> Your autoresponder can send out a series of pre-written messages and updates to potential or existing customers/prospects on a pre-set schedule.
=> Your broadcast email program can be used to stay in touch with your business associates, mail your newsletter, update your customers on sale specials, etc.
=> You can provide real-time customer service at your website using online chat.
And so much more!
In fact, thanks to automation, I was able to build a SIX-figure income in less than 4 years . . . all by working TWO hours a day!
Through automation, you CAN build that profitable business that will allow you to quit your J.O.B. and spend your time doing the things you enjoy—all by working part-time!
Isn't it time you took advantage of today's technology and automated YOUR business?"
=============================================================

Holly Cotter is a successful author, entrepreneur and business coach. She specializes in teaching others how to easily and affordably build multiple streams of income on the internet. Let the creator of Ultimate Mentor help YOU build a profitable home business. Request your FREE *Ultimate Success Pack* today! http://www.UltimateMentor.com

INSPIRATION

She is 92 years old, petite, well poised, and proud. She is fully dressed each morning by eight o'clock, with her hair fashionably coifed, and her makeup perfectly applied, in spite of the fact she is legally blind.
Today she has moved to a nursing home. Her husband of 70 years recently passed away, making this move necessary. After many hours of waiting patiently in the lobby of the nursing home, where I am employed, she smiled sweetly when told her room was ready. As she maneuvered her walker to the elevator, I provided a visual description of her tiny room including the eyelet curtains that had been hung on her window.
"I love it," she stated with the enthusiasm of an eight-year-old having just been presented with a new puppy. "Mrs. Jones, you haven't seen the room . . . just wait," I said. Then she spoke the word that I will never forget:
" That does not have anything to do with it," she gently replied. "Happiness is something you decide on ahead of time. Whether I like my room or not, does not depend on how the furniture is arranged. It is how I arrange my mind. I have already decided to love it. It is a decision I make every morning when I wake up. I have a choice.
"I can spend the day in bed recounting the difficulty I have with the parts of my body that no longer work, or I can get out of bed and be thankful for the ones that do work. Each day is a gift, and as long as my eyes open, I will focus on the new day and all of the happy memories I have stored away . . . just for this time in my life. Old age is like a bank account. You withdraw from what you have already put in."

ETCETERA

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