'elf Expressions Ezine
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“Get hold of your ‘elf!”
Your weekly collection of marketing tips, hints, and advice interspersed with humor, inspiration, and other goodies to spice things up a bit. Guidance, tutoring, advice, mentoring, coaching, inspiration, English lessons, editing, proofreading services for entrepreneurs and online marketers.
The publisher’s philosophy is that most learn faster by taking small bites, rather than large gulps. Small bites are chewed more thoroughly, swallowed, and digested more readily. Keeping that in mind, many features will be solo items. That way, you will not be bombarded or overwhelmed.
Publisher: Mary Wilkey
Volume 1 - Issue 49 - February 26, 2002
Published every Tuesday evening
Hey, all you readers out there in cyberland! Today I'm asking for feedback from you, because what you think is very important to me. I want you to answer only one question for me: What, if anything, would you like to see more of in each issue? That's it—just send to readermail@elfexpressionsezine.com?subject=feedback. Many thanks for your participation, and have a wonderful week!
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I found my recipe for falling asleep in "The Lives of a Bengal Lancer." It is simply to draw 20 even breaths, then on the 21st hold the breath as long as possible. By the time I have done this three times I am drowsy. —Sophie Kerr
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CONTENTS:
Subscriber in the Spotlight
Feature Article
Today’s Chuckle
Today's English lesson
Marketing Mania
Internet Tips & Hints
Guest Article
Inspiration
Etcetera
ENDOMETRIOSIS
The following is a testimonial from an individual stating what results HE has experienced. No medical claims are implied, and we are not saying that the products discussed will cure the problems you have.
(The foregoing statement is required by the US Government, which should not be a substitute for your ability and right to think for yourself and make your own decisions!)
I suffered from severe endometriosis for years. The doctors told me there was not much that could be done except surgical removal. Sound familiar? Then I heard about Natural Balance Plus and decided to give it a try. After one month using the creme, all the suymptoms went away—so now I'm on Balance Plus for good, for there's no doubt where my relief is coming from. When your doctor tells you there's nothing you can do, don't believe it. There is. It's safe; it's natural; and it works! It's called Natural Balance Plus!!
—Roselee Moore, Beaver Dam KY
If you would like to see what has worked miracles in Rosalee's life, go to:
http://goodbody.healingamerica.com
The only company in the world with scalar enhanced products!
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Think about it:
A hero is one who does the kind of thing that others are content to admire.
A gentlemen is one who never takes an advantage.
A coward is one who sees the higher and chooses the lower.
A fool is one who thinks that the Great Law can be evaded (cheated).
—Emmet Fox
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SUBSCRIBER IN THE SPOTLIGHT
The first subscriber to submit his or her personal profile sharing with the rest of us all about who he/she is, background, family, location, interests, hobbies, goals, dreams, etc., will be spotlighted right here next issue—and yes, an email and/or URL may be included! Send to readermail@elfexpressionsezine.com
Today's Subscriber in the Spotlight is Mary Jane Brenner.
I have been invited to tell ezine readers a little about myself. I am very grateful for this opportunity and wish to say so up front.
I am female, in my 50's, have two wonderful, successful
adult children who are both married and each of whom have given my
husband, Larry, and me, two precious grandchildren. It is definately true that grandkids keep you young—at least thinking young!
I have been a teacher for thirty-five years, and still substitute
teach to keep myself busy. Last February, on my way home from one of the schools where I work, I had a serious car accident. Actually, I'm still searching for the angel that had to be with me, as it is a miracle that I lived at all!
There was a long term healing process. For this reason, and not being able to do just nothing, I decided to try to create an online business. I am not exactly computer literate, so this action brought with it a steep and necessary learning curve.
Like many others before me, I searched out information, found terrific ezines that taught me a lot, and even though I was afflicted with "Programitis" at first, I persevered.
I had bought a great many ebooks to learn about online business. I read over and over, "Do what you love and you will succeed." Well, I love teaching, I love reading, and I'm always open for something new to discover!
You've probably guessed what business I chose ... selling
information! I haven't yet hit that GOT RICH goal, but I must be doing "something" right, as I keep seeing my ads being copied by many others! I really DON"T like the flattery, I did a lot of work to create my ads, and I hate having them stolen!
Anyway, that's my story to date.
Mary Jane Brenner
succeedonline@hoymail.com
I market an ebook and software package that I think is tops
for anyone!
You can view my product by clicking:
hop.clickbank.net/hop/cgi?urownbus/Skykey
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A centipede was happy quite,
Until a frog in fun
Said, "Pray, which leg comes after which?"
This raised her mind to such a pitch,
She lay distracted in the ditch,
Considering how to run.
Don't be a theoretical centipede.
—Emmet Fox
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GUEST ARTICLE
The following article is one that has been needing to be written. I just hadn't gotten around to it. I say that because my PayPal account also was frozen and subsequently cancelled for "violating the TOS," and until now I had no idea what I had done. My sin, it seems, was to be involved in network marketing! Read on. —Your elf.
PayPal: No More a Pal?
Paypal, the leading online payment system, has been freezing more and more members' accounts of those involved with Internet Marketing—BuildReferrals being one of the most recent casualities.
The official reason from PayPal is that they are having serious problems with Visa and MasterCard. PayPal is getting a lot of charge backs from people who have been scammed by companies on the net, using PayPal as their payment method. If they continue to get such high rates of charge backs (people calling their credit card companies to stop previous payments through PayPal), then Visa and MasterCard will pull out, and PayPal will no longer be able to process credit cards, which will, of course, severely damage their business.
They directed us to their Terms of Service that contained this sentence:
"You also agree not to use your PayPal account to sell securities, business opportunities, franchises, multi-level marketing, or goods with delivery delayed more than 20 days from the date of payment."
I feel that it would be much better to be on the safer side by using alternate payment systems like E-Gold, E-Bullion etc. They are secure, easy, and 100% free.
If you want to open a new E-Gold account you can do it here:
https://www.e-gold.com/newacct/newaccount.asp?cid=198472
If you want to open a new E-Bullion account you can do it here:
http://www.e-bullion.com
George Mathew
webmaster@earnbig.zzn.com
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A BIBLE RIDDLE
What did PETER say they did with Jesus after His
resurrection?
ANSWER: Acts 10:41 gives us the answer: " ... who did eat and drink with him after he rose from the dead."
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To me, the conception of two people living together for 25 years without having a cross word suggests a lack of spirit only to be admired in sheep. Where there is spirit there must be sparks. Don't imagine that your fist row in married life will be the end of everything. It is more likely to be the real beginning.
—A. P. Herbert
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TODAY'S CHUCKLE
Prayed Up
Three preachers sat discussing the best positions for prayer, while a telephone repairman worked nearby.
"Kneeling is definitely best," claimed one.
"No," another contended. "I get the best results standing with my hands outstretched to Heaven."
"You're both wrong," the third insisted. "The most effective prayer
position is lying prostrate, face down on the floor."
The repairman could contain himself no longer.
"Gentlemen," he interrupted, "the best praying I ever did was hanging upside down from a telephone pole."
Parable
An Arab folk tale relates that Pestilence once met a caravan upon the desert way to Bagdad.
"Why," asked the Arab chief, "must you hasten to Bagdad?"
"To take 5,000 lives," Pestilence replied.
Upon the way back from the City of the Caliphs, Pestilence and the caravan met again. "You deceived me," the Chief said angrily. "Instead of 5,000 lives, you took 50,000!"
"Nay," said Pestilence. "Five thousand and not one more. It was Fear who killed the rest."
—Maurice Duhamel
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TODAY'S ENGLISH LESSON
Seeing the same elementary mistakes over and over again has prompted this publisher to write an English lesson each issue.
"Prostate" or "prostrate"?
This is such a common mistake, you would think that by now, with all the seeming epidemic prostate problems, everyone would know the difference between these two.
After racking my brain to come up with a simple method to remember the difference, I came up with this rather inane suggestion: The prostate already has had the "R" removed from it (as in surgery). Anyone have a better mnemonic device?
Reminder: We offer a reasonably priced editing/proofreading service for articles or even entire ezines. Just email: editingservice@elfexpressionsezine.com
MARKETING MANIA
Free Ad Advertising Pros and Cons
Featuring Donna Sweat, weekly columnist, and publisher of
Dee's Helpful Info. and A Real Home Business Newsletter.
Advertising comes in many forms when you have an online business. Although paid advertising is probably the best form, it is also costly when you are looking for plenty of exposure.
As an ezine publisher, I find ad swapping with other ezines of similar content to be the best route to take.
For those of you who do not have an ezine, subscribing to free newsletters that offer free advertising is a must. It is good to check the number of subscribers an ezine has. The more exposure per ezine, the better return rate on your ad.
Be aware that the number of subscribers an ezine has isn't necessarily the true count. What this means is, not all subscribers read the entire ezine or any ezine for that matter. Some read the
articles and resources, some look for their particular ad and then unsubscribe, and some even delete the email before they open it. So the return rate for your ad is considerably lower than you think.
I find keeping a separate folder in my email account for my ezines and newsletters a good way to keep them together for later reading and reference. Some prefer a separate email account.
When looking for a place for your ad, keep in mind the content of an ezine ... what type of ezine is it?
Subscribing is a simple process, and most ezines send you a welcome email with your free ad instructions. Do not be alarmed or annoyed if you receive two welcome emails. This is usually double opt-in, and one is from the ezine owner and one from the host. My ezine works this way, and I found it sorts the serious subscribers from the free ad seekers, looking only to get their free ad published and then unsubscribing.
I respond with my welcome email, upload my list of subscribers, and then Topica sends a welcome to confirm the request for subscribing. This protects your email address from spam and abuse.
When you place an ad, there are a few tips you should follow if you expect to have the ad placed.
1] Keep to the size limit the ezine asks for. Whether it
be 55 characters and 5 lines, or another format.
2] Always be sure your contact information is correct. Check the spelling, and be sure the link is live. Use http:// and mailto: Believe me, publishers and editors are annoyed when they have to fix links and correct formatting.
3] Do not take advantage of the privilege of a free ad. Submit the ad where it tells you and only when it says. Do not unsubscribe after your ad is placed. It is not nice, and you might miss something if you do. I always try the ezine for a few issues and then make up my
mind. Stick around for a bit and see the content of the newsletter before you unsubscribe.
4] Do not use a bad email address when signing up for a newsletter and especially more than once with different addresses. This is rude and is considered spam. Zwallet is a common email that bounces. Refrain from using such addresses as 1233eettckk@xxxxx.com. Get an email that is you and something you can remember.
5] You should remember that your ad is only one of perhaps several submitted for publication in the same week. The publisher must publish on a first come, first served basis and has the right to approve or reject any ad that does not conform to proper guidelines and content. It may take from one week to several weeks for your ad to appear. Many subscribers unsubscribe if they do not see their ad. This is one disadvantage, but on the flip side of the coin, you may have subscribed to a gold mine of information and find yet other ideas and ezines to place your ad. Please do not let this deter you.
Tracking your ads is as easy as adding something within the ad to tell you what is coming from where. Add a number or letter to the end of the mailto: subject line for replies. If you would rather use a folder or notepad to list the ezines you are subscribed to and
place a different ad with each, this may be easier for you. If you do it this way, try rotating them once every couple weeks for maximum exposure.
©2002 Donna Sweat —
mailto:donna@sosbbs.com
Publisher — Dee's Helpful Info. — mailto:dsweat-subscribe@topica.com
Endless Mts. Home Business —
http://www.homebizandmore.homestead.com
Intimation of Immortality
A veteran nurse said: "It has always seemed to me a major tragedy that so many people go through life haunted by the fear of death—only to find when it comes that it's as natural as life itself. For very few are afraid to die when they get to the very end. In all my experience only one seemed to feel any terror—a woman who had done her sister a wrong which it was too late to right. Something strange and beautiful happens to men and women when they come to the end of the road. All fear, all horror disappears. I have often watched a look of happy wonder dawn in their eyes when they realized this was true. It is all part of the goodness of nature and, I believe, of the illimitable goodness of God.
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INTERNET HINTS & TIPS
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If your Window 95/98 is crashing every time you access
a page that has java scripts on it, you may download
this Anti-Crash Software to prevent that from happening
again. Now you can enjoy a hassle-free browsing even
with pages that have java scripts embedded.
Download Here: http://www.resource-a-day.net/resources/anticrash.html
After you've downloaded, run the zip file and unzip
using any winzip utility you have in your computer.
The Tonic of Praise
Praise is not only gratifying—it is the souce of fresh energy which can be measured in the laboratory.
Dr. Henry H. Goddard, in his yearrs at the Vineland Training School in New Jersey, used the "ergograph," an instrument devised to measure fatigue. When an assistant said to a tired child at the instrument, "You're doing fine, John," the boy's energy curve soared. Discouragement and fault-finding were found to have a measurable opposite effect.
—Gretta Palmer
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In a recent interview, General Norman Schwartzkopf was asked if he didn't think there was room for forgiveness toward the people who have harbored and abetted the terrorists who perpetrated the 9/11 attacks on America. His answer was classic Schwartzkopf: "I believe that forgiving them is God's function. Our job is simply to arrange the meeting."
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GUEST ARTICLE
Senator, Shut Up!
©2002, Barry Maher
There's a story about me that's been reported in a couple of national publications. I've never confirmed it and I'm not going to now, but I am going to repeat it because it illustrates perfectly a point I want to make.
I was working with a client—a well known and powerful senator—on his personal selling skills. As Selling Power magazine reported the story:
On Maher's second day in Washington, he set up a roleplay for the
senator, who quickly turned it into a filibuster.
"Senator," Maher allegedly broke in, "shut up!"
Stunned, the senator did just that—for a moment anyway. But every time he tried to speak, Maher interrupted, talking over him, refusing to let him squeeze in a syllable. When Maher started shaking a finger in the man's face and lecturing, the senator reached the point of apoplexy. That's when Maher flipped on the VCR and played a tape of the senator doing the exact same thing the day before—to another legislator, a less powerful man—but one whose vote the senator needed.
I work with some of the most intelligent people in the country. And I respect all my clients. But if I had done something like this, it would have been because sometimes you simply have to demonstrate to someone how his behavior makes the person he's hoping to persuade, feel.
Most salespeople realize that the days are long gone when they can ram a product down the customer's throat and choke off his or her objections. The rest of us need to realize it as well. Particularly those of us in management. Because though we never try to do it with superiors and seldom try it with peers, too many of us are still in a cram and ram mode when it comes to our subordinates. Which doesn't tend to generate wholehearted, enthusiastic support.
A few years back, Psychology Today reported a study of top executives, comparing those who had gotten "de-railed" in their careers with those who keep moving on up to senior management. The most common problem among the "de-railed"? Insensitivity to others: an intimidating, bullying, abrasive style. Which means a lack of empathy, an inability to look inside themselves and find a piece of themselves that's very much like whomever they're dealing with.
You may think of yourself as the stereotypical tough boss with a heart of gold, "crusty but benign," like Lou Grant from the old Mary Tyler Moore show and so many other TV and movie bosses. Those who work for you may not be getting the same picture.
Even many of us who'd never cram and ram are frequently guilty of not listening. Not observing. Once again, this is an especially serious problem in management. There's always a tendency for managers to talk too much and listen too little, to ramble on and waste our people's time.
People with less power have to act interested in what we say. So we start believing we're fascinating, and we talk too damn much. We know we should spend more time listening, but we seldom do.
If power corrupts, the first thing it corrupts is the little voice in our heads that tells us when to shut up.
Tip: Shut up.
Barry Maher is a leading speaker and consultant, providing "real world tactics and reality based motivation" for increasing personal productivity AND job satisfaction. This article is adapted from his book, "Filling the Glass: The Skeptic's Guide to Positive Thinking in Business" which Today's Librarian recently cited as "[One of] The Seven Essential Popular Business Books." You can sign up for his free email newsletter at www.barrymaher.com or contact him at 805 962-2599 or barrymaher@barrymaher.com.
You have permission to publish this article electronically or in print, free of charge, as long as the complete signature box is included. Please let us know you are using it. Used by permission.
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INSPIRATION
WHAT IS AN AMERICAN?
By Peter Ferrara
You probably missed it in the rush of news last week, but there was actually a report that someone in Pakistan had published in a newspaper that there is an offer of a reward to anyone who killed an American—any American. So I just thought I would write to let them know what an American is, so they would know when they found one.
An American is English, or French, or Italian, Irish, German, Spanish, Polish, Russian, or Greek. An American may be African, Indian, Chinese, Japanese, Australian, Iranian, Asian, Israeli, Arab, Pakistani, or Afghan.
An American is Christian, Jewish, Buddhist, or Muslim. In fact, there are more Muslims in America than in Afghanistan. The only difference is that in America they are free to worship as each of them choose.
An American is also free to believe in no religion. For that he will answer only to God, not to the government, or to armed thugs claiming to speak for the government and for God.
An American is from the most prosperous land in the history of the world. The root of that prosperity can be found in the Declaration of Independence, which recognizes the God-given right of each man and woman to the pursuit of happiness.
An American is generous. Americans have helped out just about every other nation in the world in their time of need. When Afghanistan was overrun by the Soviet army 20 years ago, Americans came with arms and supplies to enable the people to win back their country. As of the morning of September 11, Americans had given more than any other nation to the poor in Afghanistan.
An American does not have to obey the mad ravings of ignorant, ungodly, cruel, old men. American men will not be fooled into giving up their lives to kill innocent people so that these foolish old men may hold on to power.
American women are free to show their beautiful faces to the world, as each of them choose.
An American is free to criticize his government's officials when they are wrong, in his or her own opinion. Then he is free to replace them by majority vote.
Americans welcome people from all lands, all cultures, all religions, because then are not afraid. They are not afraid that their history, their religion, their beliefs, will be overrun or forgotten. That is because they know they are free to hold to their religion, their beliefs, their history, as each of them chooses.
And just as Americans welcome all, they enjoy the best that everyone has to bring from all over the world. The best science, the best technology, the best products, the best books, the best music, the best food, the best athletes.
Americans welcome the best, but they also welcome the least. The national symbol of America welcomes your tired and your poor, the wretched refuse of your teeming shores, the homeless tempest tossed. These in fact are the people who built America. Many of them were working in the Twin Towers on the morning of September 11, earning a better life for their families and loved ones.
So you can try to kill an American if you must. Hitler did. So did General Tojo and Stalin and Mao Tse-Tung, and every blood-thirsty tyrant in the history of the world. But in doing so, you would just be killing yourself. Because Americans are not a particular people from a particular place. They are the embodiment of the human spirit of freedom. Everyone who holds to that spirit, everywhere, is an American.
So look around you. You may find more Americans in your land than you thought were there. One day they will rise up and overthrow the old, ignorant, tired tyrants that trouble too many lands. Then the people of those lands too will join the community of free and prosperous nations.
And America will welcome them."
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ETCETERA
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elfbutter@erinet.com
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